Category Archives: Generate Traffic to your Website

Using Drupal 8

6 Reasons it is Time to Start Using Drupal 8

Drupal is currently the top content management platform used by governmental and non-governmental agencies, global companies, and higher education institutions, so it should come as no surprise that you will love Drupal, and everything it has to offer for your business, too. Since Drupal was initially released in 2000, the trusted platform has stayed at the top of the industry by developing the latest innovations, raising the standards of digital experience, and being the preferred content management platform of the best web hosting platforms available.

To ensure you understand the numerous benefits associated with using Drupal 8, here are the top 8 reasons you will love the new Drupal 8 and need to start using it for your business.

1. Drupal makes it easy to learn everything you need to know about the platform.

When developing Drupal, in particular the latest version, Drupal 8, the company made a conscious effort to make certain that the platform wouldn’t be overly technical, nor have anything hidden from users. This included introducing a convenient, user friendly interface that site admins and editors could quickly and easily use to perform foundational tasks, such as data modeling, front end, landing page, installation, the architecture of information, and much more.

Additionally, training is simple, thanks to Drupal 8 User Guide and the large number of Drupal training organizations available on the Marketplace. There are also a wide variety of video tutorials, books, forums, and even a community where you can search for or ask questions. Online chat, Drupal core issue queue (specifically to provide support for a core bug, Drupal project issue queues (specifically for support with a special project), and email also can provide training, support, and answers.

2. Drupal 8 offers the perfect combination of functionality and features.

As discussed above Drupal 8 is very functional and user friendly, but it also offers a wide array of features and enhancements. In fact, it is the first CMS with almost 59 core modules, such as JQuery Update, Entity API, and CKEdition. Automatic packaging is another feature that is particularly beneficial for businesses of any size. It works by analyzing your site and automatically packaging the site configuration into a set of features, instead of you having to do everything manually. Other important business features offered are:

  • Twig, a new PHP-based theming engine that is secure, fast, and flexible.
  • All built-in themes are mobile first, meaning it easily adapts to different screen sizes, which is something your customers will appreciate.
  • It allows users to edit text on any page without going to the full edit form, making it easier to create drafts and better implementing web security.
  • Views are integrated with the core, allowing users to quickly create pages, admin section, blocks, and more, while also effortlessly modifying existing pages.

3. Drupal 8 has expert built-in configuration management and also makes upgrades simple.

With configuration management built in at the file-system level, you will have no problem carrying over configuration elements, such as fields, content type, and views, from local development to the server. To track your configuration changes, you can use a version-control system. All configuration data is stored in files that are kept separately from the site database.

Drupal 8 includes the Drupal Module Upgrader, which essentially allow you to automatically convert your Drupal 7 code to Drupal 8, ensuring the best-practice migration process. The Module Upgrader scans and then upgrades the previous version and flags any code that should be upgraded, while also pointing out relevant changes when needed.

4. The scalability offered by Drupal 8 means there will be no problem as your business grows.

This is especially important if you are starting a new business that is almost certain to grow as you widen your focus and ambitions. At the same time, there is an increasing demand for interactive websites with a variety of elements that can leave your website running slow. Drupal 8 is equipped for scalability and has the enhanced features necessary for your website to be dynamic without running slow.

5. Drupal 8 gives the Content Editor unprecedented power.

Thanks to WYSISYG editor CKEditor being bundled with the core, authoring has never been easier. Drupal 8 is integrated with a variety of key marketing tools, offers more and better content authoring tools, and has improved translation capacity, which will allow your business to interact with a global audience that may have previously not been within your reach.

6. From day one, Drupal 8 is fully responsive.

This means you can use Drupal 8 to deliver experiences on a desktop, laptop, phone, tablet, or anywhere else a customer may need to view your content without you having to do anything extra. While this may not seem all this important to you, it is. If your site is not mobile-friendly, you can anticipate anywhere from 50 to 79% of your visitors immediately clicking away from it. Even worse, it is entirely possible that they will not return.

Drupal Hosting by GlowHost

For more than a decade, GlowHost has been providing affordable and highly reliable managed web hosting plans for individuals and businesses of every size. GlowHost currently offers 3 Drupal web hosting plans to choose from. Making it easy to find a plan that perfectly meets the needs of your business. Drupal 8 can be installed with through GlowHost’s Softaculous control panel with a single click. In addition to transferring your existing data for free, GlowHost also provides 24/7/365 customer service in the event you ever encounter a problem. As an added bonus, GlowHost has a prepared a Drupal 8 video training series that offers information on every aspect of the content management platform. For a complete Drupal 8 Training guide, visit: https://glowhost.com/drupal-8-vids.  For fast and reliable Drupal 8 Hosting, go here: https://glowhost.com/php-script-hosting/Drupal-hosting.html

Final Thoughts on Drupal 8

In the end, the reasons you need to use Drupal 8 for your business is simple. You can easily use it, and in the event you do run into a problem, there are plenty of avenues you can turn to for assistance. At the same time, it makes authoring, configuration management, and upgrading simple to use, while also offering translation services and immediately adapting for mobile devices. Whether you are completely new to Drupal or need to upgrade to Drupal 8, now is the best time to start using Drupal 8.

Multiple Domain SEO – Good or Bad?

Nowadays we see a situation when business site owners own multiple domains for the same business instead of having one sole domain for their website. This brings up a valid and good question: multiple domain SEO – good or bad?

There is no single answer as to whether it is good or bad in respect to SEO, however, professional SEO managers are quite skeptical about increasing their number of domains under one business umbrella.

Why do companies buy multiple domains for their business?

There are a couple common reasons why this is done:

  1. A company purchases combinations of the company name and different domain suffixes in bulk to protect its web traffic, brand name, SEO, and business positioning from supposed rivalry of the same-named or similarly named businesses or competition. This is done in an attempt to secure their web site’s traffic from unwanted business competition.
  2. A company aiming to reach the top of the search lists will use frequently searched word combinations as a basis for the domain name. For example, if you are selling grass seeds you may use grass.com as your primary domain, and may buy such domains as greengrass.com, growgrass.com, rocky-mountain-high-grass.com and many other combinations. What type of grass we are discussing here, we will leave to your imagination.

What is bad about it?

The idea of running several domains as mentioned above would suggest increased site traffic and better ranking results. Nevertheless, the mentioned approaches are not as efficient as it may seem for the following reasons: Continue reading

How to Increase Website Traffic by Creating Sticky Content

Increase Website TrafficSince we’re in the business of supplying high-quality shared web hosting, cloud virtual dedicated server hosting, and dedicated server solutions, it’s no surprise that the GlowHost team gets a lot of queries from customers who need extra help in growing their website. In our last blog post, we talked about search engine optimization (SEO) and attracting visitors to your website. But how can you make these visitors come back regularly? How can you turn a one-time visitor into a long-term prospect for revenue?

The ultimate online goal for any small to medium-sized business must be to build a community of potential customers that takes an active interest in the products and services you offer. Your visitors demand more than just a catalogue of products; it is your responsibility to use your web hosting service to its full capabilities, implementing a range of interactive content that keeps customers coming back.

Web hosting plans from GlowHost include a number of different features to help you create “sticky” content, affordably and quickly. We’ve designed every one of our hosting solutions with flexibility in mind, and whether you are an expert developer or a complete novice, GlowHost web hosting services can launch your online community and keep your visitors satisfied over the coming years.

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