Author Archives: Matt Lundstrom

Matt Lundstrom

About Matt Lundstrom

Matt Lundstrom is the Founder and CEO of GlowHost.com, Inc

Domain Names 101: Choosing the Right Domain Name

bigstock-Domain-names-and-internet-conc-20750015

You’re all set! You’ve found the best web hosting company available and you’ve chosen your hosting option. You’re just itching to go live on the internet with some great content. There’s just one problem – you still haven’t settled on the perfect domain name.

This is a common problem. Your domain name isn’t just a web address; it becomes your identity on the internet! That’s why it’s super important to choose a domain name that is not only recognizable and easy to remember, but is also indicative of your brand as a whole.

Make it Yours

Domain names have to be unique, so if you want a common phrase in yours, there’s a chance it will be taken already. Get creative. You also have to think about your content. Is it a website for your company? A personal blog? The nature of your site’s content should influence your domain name.

Come up with a name that speaks to you. Research the name to see if it is unique. You may have to tweak it a bit to find something that is available, but this name will stay with you for a long time. Changing in the future will result in a ton of lost revenue, readers, search engine rankings, and branding efforts.

Make it Easy

By far one of the biggest mistakes people make when choosing a domain name is going for something that is difficult to remember or ambiguous in nature. Numbers in a domain name are a big problem, as it can be hard to remember if the URL contains a numeral or a number spelled out.

Using alternative or funky spellings likewise can be hard to remember and often result in confusion. Using shortened forms of words (‘ur’ for ‘your’ or ‘you are’) or intentionally misspelled words is a recipe for trouble.

Spell things correctly, and keep it short. No one wants to type out a long string of letters or numbers; they want something they can remember easily and find quickly.

Make it Relevant

If your domain name isn’t your company name, make it a description of what your website is about! Keywords in domain names help people find your site and make it more likely they will click on it. Think about it, if you see a website with “fireplace-installation” in the domain name, what do you think you will find there?

The internet makes it easy for people to find exactly what they are looking for. Use your domain name to make it even easier! Misleading or off-topic domain names reduce the likelihood of garnering a lot of online traffic, so make sure yours indicates what the site is actually about.

Register

Alright, now you know how to choose the right domain name for your purposes! It should be easy to remember, easy to search for, relevant to your content, and something you won’t get sick of easily. Go register it and get your site up and running with the best web hosting you can find.

GlowHost A Top 10 Dedicated Server Host

Top 10 Dedicated Server Host

Yay, we did it again! I received this in my mailbox a few days ago…we got the #2 spot in the Top 10 Dedicated Server category, beating out such industry names as GoDaddy, Rackspace and 1&1 to name a few.  Here’s what they had to say:

Top 10 Dedicated Server Host

GlowHost has been selected by the HostReview’s editorial staff to be one of the Top 10 Hosts in the Best Dedicated Server category for April 2016. In fact, GlowHost came in 2nd place of all dedicated providers. Our staff closely monitors a variety of factors to determine the companies that we will recommend to our readers. The Top 10 Web Hosting Awards are based on the overall product offering, value, customer service and users’ reviews of the selected companies. We have included GlowHost in the Top 10 lists this month because of both recent developments at your company and well-earned reputation for quality.

I hate to toot my own horn (actually I really don’t) but, we’ve been hard at it in 2016 already earning several other 3rd party awards. In February and March we were named the Editor’s Choice for…

Business Hosting and Shared Hosting

Editors Choice Shared Hosting Editors Choice Business Hosting

They even sent us this nice little graphic so we could brag about it if we wanted, and I definitely did want to brag about it, so here it is:

Editor's Choice Business Hosting

Editor’s Choice Business Hosting

Excellent job to our special team of incredibly talented server craftsmen and women, and thanks to our loyal customers many of who have been with us since we opened the virtual doors in 2002.

Three Mistakes People Make When Shopping for Web Hosting

When you decide to create a website, one of the biggest decisions you will make is who will host your site. If you aren’t up on the latest web hosting lingo, you may feel like you’re in over your head. While you sort through all the information out there, keep in mind the three most common mistakes people make when shopping for web hosting.

Tunnel vision – purchasing based on price only

One of the biggest mistakes you could make when shopping for a web hosting service is to only focus on getting a low price. There are several free options for web hosting, however, these free options come with limitations. They might limit bandwidth, they might place advertisements on your website, they might have poor reliability or poor customer service.

mistakes when shopping for web hosting

Tunnel vision for price can be harmful.

You may see web hosts offering “unlimited” something or other. There is no such thing as unlimited – everything has a price and you nor your host can go to the electronics store and buy an unlimited hard drive. If you don’t have to pay for something, you will have to trade for it. This might mean you have to offer ad space to the web host’s affiliates, or that you have to share server space with so many other clients that your website runs slower than a more expensive hosting solution.  At GlowHost the trade-off with the entry-level unlimited plans is that you are only permitted to store files necessary for the web site to display properly compared to the traditional plans we offer which allow you to use your space for whatever you wish, like backups of your personal music collection or enormous photo and video archives.  Don’t fall victim to the ads that boast free or ultra-cheap web hosting service without checking them out in detail, and check the FAQ or Terms of Service as to what exactly “unlimited” means as each host treats these plans differently.

Bypassing client reviews

With any product or service, it is a good idea to check the reviews. Anyone can create a flashy ad, but a customer review will tell the truth. There are several sites that offer safe and honest reviews. WebHosting Talk is an excellent place to read web hosting reviews, and to ask any questions you might have. You can also run a search like “GlowHost Review” on google to get a good idea of a host’s performance.

Another mistake you could make is searching for “Top Web Hosting Companies.” Many of these lists are created by companies that get a kickback from the web hosting companies. For example, the person or company creating the list often awards the top spots to web hosts that give the most money to that particular “Top Site.” Try to find reviews from real people who aren’t getting anything out of leaving a good review.

Forgetting to test customer service

While you hope to choose a web hosting company that can offer you perfect web hosting, you will most likely need to contact customer service eventually. Whether your website crashed because you didn’t anticipate a rush to your site and didn’t get enough bandwidth, or because a plug-in you use isn’t working properly, you need to be able to reach a web host’s customer service.

mistakes made when shopping for web hosting

Make sure customer service is efficient and effective.

If you sell product on your site, having customer service that only works 9-5, Monday-Friday could cost you lots of money if your site crashes during non-business hours. You also want a company that offers customer service you can understand. Language barriers can cause a major disaster in trying to fix or update your website. At GlowHost we provide knowledgeable customer support 23/7/365 via phone, live chat, email and ticketing.

Before ordering from any host, be sure to contact customer service so that you can get a feel for what it will be like working with them.

These three things could be the difference between a wonderful web hosting experience and one that you can’t even laugh about ten years from now. Do your due diligence and don’t make these all too common mistakes!